Michael Fumento - why do we continue to believe bizarre things, from airships that weren't there to Gulf War Syndrome
We also suffer from Paleolithic man's dependence on pattern-seeking -- the only science he truly possessed -- which helped tell when berries would appear or when a wild animal was dangerous. But pattern-seeking also leads to superstition. Stellar constellations, "finding" patterns in random assortments of stars, was a science to the Ancient Greeks.
Today we're constantly offered "patterns" from random events. We personally would never have identified them. But once somebody else identifies them, they become "obvious." Stare at a bunch of dots long enough and you'll eventually find what you seek.
That's especially true for those with an agenda, including some in the media. They thrive on sensationalism and often convince even themselves it's right there in those random dots. Sensationalism brings money, fame and prizes to reporters. But in fairness, they're just giving the public what it wants.